How can you improve your chances of success?

Answer

Your unit communications staff may be able to help you consider your goals, create effective narratives and updates, or launch your campaign, but this will vary by unit, depending on capacity and alignment with organizational goals. Regardless, it would be wise to alert them to your plans—they can be prepared in case questions come to them and can provide input and advice if your project generates controversy. You should also connect with your unit advancement team—they may know of opportunities to engage with a larger audience and can help advise on additional issues or concerns related to your project.

Ultimately, though, remember that a crowdfunded project is a personal project. If you want to increase your chances of success, you’ll want to carefully research best practices and think creatively about all aspects of your campaign.