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Social media as good a barometer of public health attitudes as traditional phone polling

Social media as good a barometer of public health attitudes as traditional phone polling

Social media data can be used as an additional source of information to gauge public opinion about health issues alongside traditional data sources like phone-based polling, says new research co-written by U. of I. psychology professor Dolores Albarracin.

Date: 
Thursday, February 15, 2018